Latest posts
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The Razor Blade Business Model: Strategic Lessons from today
To watch in video format: Download the notes here: The Razor Blade Business Model is a strategic framework where a company sells a primary product at cost or at a loss to facilitate the sale of high-margin, recurring consumables. While pioneered in the 19th century, it remains a dominant strategy in industries ranging from technology…
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BCG Matrix of Google: Analyzing the Product Portfolio
Download the BCG Matrix template here: In the complex landscape of global technology, Alphabet Inc. (Google) maintains its dominance through a carefully balanced portfolio. This article provides a strategic analysis of Google’s primary products—Search, YouTube, Cloud, and the discontinued Print Ads by analyzing the product portfolio using the BCG matrix of Google. By examining relative…
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Zepto IPO Analysis: Strategic decoding of a Quick Commerce Giant
Download the complete notes here: Executive Summary of Zepto IPO Analysis Zepto, a pioneer in India’s quick commerce sector, has filed its Draft Red Herring Prospectus (DRHP) for an upcoming Initial Public Offering (IPO). Zepto IPO Analysis reveals a company in a state of hyper-growth, with revenue for FY 2026 reaching ₹22,623 crore. However, the…